Does the idea of helping people sell their homes or buying their dream homes appeal to you? If so, the real estate industry may be the ideal place to fulfill your career goals. Becoming a real estate agent generally requires education, training and a real interest in real estate. Here are some tips on how to get started in real estate.
Importance of Training
Regardless of how much you know or think you know about real estate, you’re not going to be able to successfully get into real estate on your own without some training. The National Association of REALTORS® (NAR) states that at least 30% of real estate agents have some college education. It’s important for new real estate agents to utilize training, work with a mentor and visit open houses where they can continue to learn, according to the NAR.
Licensure and Experience
All states require real estate agents to be licensed, which usually requires completing some real estate courses and passing an exam. Although specific legal requirements may vary from state to state, most states require this and for the agent to be at least 18 years of age. To be licensed as a real estate agent or broker, you must have a few years of experience as a real estate sales agent, according to the U.S. Bureau of Labor Statistics.
Establish a Marketing Plan
Having a marketing plan can help you determine your career goals based on where you live, how much you can spend and how much man power you need if you’re going to work on your own. A large part of how successful you’ll be in your career lies in advertising. You won’t have customers if they don’t know about you.
Although some real estate agents us print marketing, the yellow pages and newspapers, while others utilize the Internet. Developing your own website should be one of your first real estate marketing strategies. This is also a great way to build up a client list. In a recent survey of home searches, it was determined that 90% of the searches were performed on the Internet.
Technology plays an important role in the real estate industry and can provide help with finding clients, updating advertisements and being on top of the real estate market. Why wait to get home or back to the office to get an update on the current housing market when you can get it through modern technology. Following are the top technology tools used by real estate agents or that they plan to purchase.
- Social media
- Smart phones
- Digital cameras
Never underestimate the importance of the Internet and the number people you can reach. The NAR reports that about 89% of realtors use social media in their work to some extent. It’s also important for realtors to be part a real estate network because like the old saying, “two heads are better than one”. The more people you’re involved with, the more you’re going to be on top of what’s going on in the market and the more homes you’ll have access to for both selling and buying.